Variable message signs

PROMOTING THE TOWN

With the expansion of the Internet and telecommunications networks, individuals are continuously bombarded with a multitude of information from various sources.
This being the case, information provided by their local authorities and therefore directly linked to their well-being has to be able to stand out from other messages.
Variable message signs help create a special connection between the town and its inhabitants thanks to their significant visibility.

Citelum offers towns a comprehensive range of variable message signs designed to help improve their communications with their inhabitants.

VARIABLE MESSAGE SIGNS: A CONNECTION WITH BUSINESSES AND INHABITANTS

Following a study of flows of pedestrians and road-users, the Citelum teams set about identifying the best areas in which to install various types of variable message signs.
The information provided on the signs is easy to programme and can quickly be changed in the event of an emergency situation arising. The signs can also be used by businesses to promote their activities and in doing so generate additional revenue for the town.

MUSE^® platform by Ciétgestion, Citelum subsidiary, enables towns to diagnose the status of their facilities in real time and facilitates the management of both preventive and curative maintenance operations.

THE BENEFITS OF VARIABLE MESSAGE SIGNS

• Better communication between the town and its inhabitants
• Promotion of initiatives on the parts of the town and its businesses
• Increase in revenue relating to advertising taxes